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Authentic Tech Leadership.

The imprint

Practitioner ideas, published well.

Authentic Tech Leadership is an advisory practice and a publishing house. We put honest, useful frameworks into the world — and help other practitioner-experts do the same.

Author services

The catalog

What we’ve published — and what’s next

Available now

Why AI Fails

The Leadership Discipline Behind the 5% Who Succeed. Introduces the Seven Pillars of AI Leadership. Available in paperback, hardcover, and ebook.

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Series in progress

The Sentinel Protocols

A techno-thriller series that dramatizes the real stakes of technology, security, and human judgment — fiction with a practitioner’s eye.

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Research brief — forthcoming

The Asset-Liability Framework

The one question most organizations can't answer: is each AI investment an asset or a liability? This brief puts the four-test diagnostic — the Capability Test, the Learning Test, the Optionality Test, and the Value Test — in your leadership team's hands, with a scoring rubric that sorts every pilot, platform, and vendor relationship into asset, mixed, or liability. Drawn from Chapter 11 of Why AI Fails.

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Author services

For practitioner-experts with something worth publishing

You’ve done the work. You have a framework, a point of view, a book in you. We help practitioner-authors turn that into a professionally produced, well-positioned book — without handing your credibility to a mill.

  • Editorial & structure

    Developmental and line editing that respects your voice and sharpens your argument.

  • Production & design

    Cover, interior, and format production to a professional standard across print and ebook.

  • Distribution

    Getting the book into the channels that matter, with metadata done right.

  • Positioning

    The messaging, framework, and platform that make the book land with the right readers.

Interested in publishing with us? Tell us about your book.

Have a book — or an idea for one?

Whether you want to write it, publish it, or both, let’s talk about what it takes to do it well.

Book a conversationSee Why AI Fails